Mentors as Trainers

Mentors can be a key to unlocking a huge network in your niche market and to marketing your business by developing new contacts and getting the word out to potential customers. Mentors are also a great source of knowledge, expertise, training and support for your business. A mentor can be just what you need to break into a new career or niche market. But, how do you go about finding a mentor?

Here's a few tips on how to find the right mentor for you:

1. Stand out from the rest of the crowd. Work harder than anyone else around you or in your niche market so that you are recognized for being a top achiever. Being seen as a potential mega-successor will attract mentors to you.

2. Find someone who has done what you want to do. Be assertive. Ask them if they would be willing to help you learn by their experience. You will need to gain their trust and above all, be serious about the committment you are asking them to make on your behalf. Trust is as easily given as it is taken away. As you build a relationship with your mentor, they will begin to do more for you as they see that you are willing to benefit from their experience and that you take their role seriously.

3. Dress for success and project a positive attitude. You never know when someone will be observing your behavior or when a golden opportunity will come your way. If you're dressed in your sloppy sweatsuit, or inappropriately for your business, you will likely be passed over.

4. Check out local, regional and national programs. Check with the Small Business Administration (SBA) office in your area as well as other business development offices, the Chamber of Commerce or other organizations designed to help you. See if they have a mentoring program or individuals who have volunteered to be mentors.

5. Join professional groups. Join your local Toastmasters or Chamber of Commerce to increase your visibility and your chances of finding a mentor.

Finding the right mentor for your needs is a great way to improve your overall success and gives you an opportunity to benefit from someone else's experience. Remember to be open to new ideas, flexible and above all, thankful for your mentor's investment in your success.

Copyright M. A. Webb, 2005. All Rights Reserved.

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